Beauty is in the eye of the beholder, and MPA Studio de Création's mission is to showcase the beauty in the luxury consumer products space. Headquartered in Paris, MPA Studio de Création has a distinguished track record in luxury branding, excelling in creative vision, high-level 3D animation design, in-store scenography for launches, interactive guidelines, retailtainment, and superior client experience. MPA strongly believes that the environment where a brand comes alive must be as exciting as what it contains. It tells the story of a brand while also creating aesthetic and inspiration in high-end retail stores. With the recent acquisition by La Grande Maison Younan Collection in 2018, the company is enhancing its team with new talent, and broadening its areas of expertise in architecture, design, packaging, motion design, and print.
As a global creative studio with a rich heritage, MPA designs and produces 360/tools and point-of-sale materials that enhance a brand’s identity and showcases its creations. MPA is made up of a team of innovators who work collaboratively and are driven by their clients and advanced technology. For more than three decades, it has partnered with clients to highlight products in all retail environments. MPA works with luxury brands in watchmaking, jewelry, fashion, leather goods, eyewear, fragrances, cosmetics, and spirits.
It works with top luxury clients including LVMH, Cartier, Van Cleef & Arpels, Tiffany, Chaumet, Vacheron Constantin, Gucci, Burberry, Givenchy, Chloé, Guerlain, Thierry Mugler, Miu Miu, Kenzo, Bottega Veneta, Christian Louboutin, and Ruinart. The agency’s creative savoir-faire has been showcased in the most dazzling international point-of-sale locations including Harrods, Saks Fifth Avenue, Harvey Nichols, The Dubai Mall, Bloomingdale’s, Galeries Lafayette (Paris), Breuninger (Berlin), and Rinascente (Milan).